IRVING, Texas (July 18, 2024) – The National Football Foundation (NFF) today announced a partnership with Sport & Story and Playfly Sports to produce a weekly newsletter and podcast series focused on highlighting the positive impact of football on communities across the country.
The newsletter, titled “Good in the Game,” will feature stories of players, coaches, and fans who are making a difference both on and off the field. The accompanying podcast, “Good in the Game Podcast,” hosted by Lavar Arrington, the 2022 College Football Hall of Fame inductee from Penn State, will dive deeper into the stories through interviews and discussions.
“We are thrilled to partner with Sport & Story to showcase the many ways football is a force for good,” said Steve Hatchell, NFF President & Chief Executive Officer. “Through ‘Good in the Game,’ we will celebrate the individuals and organizations that are using football to uplift others and strengthen their communities.”
“Football is more than just a game – it’s a platform for personal growth and leadership development,” said Arrington. “With this podcast, I’m excited to showcase the inspiring stories that highlight all that’s good in the game and the positive impact that football has on people’s lives.”
The “Good in the Game” newsletter will be distributed every Monday morning and will be available for all fans to subscribe for free by clicking here. Beginning this August, the “Good in the Game Podcast” will be released twice per month and can be found on all major podcast platforms.
“Sport & Story is proud to collaborate with the NFF on this important initiative,” said Sport & Story President Victor Vitarelli. “We believe in the power of storytelling to inspire and inform, and we are excited to share the positive narratives that too often go untold in the world of football.”
Click HERE to go to the NFF website.
ABOUT SPORT & STORY
Sport & Story is a leading provider of content platforms and content production services, producing award-winning storytelling content that offers unparalleled access to teams, both on and off the field. With a portfolio that includes subscription platforms, podcasts, email newsletters and other content production services for esteemed institutions and collaborations with prominent media outlets, Sport & Story is committed to fueling fan engagement in sports.
ABOUT PLAYFLY SPORTS
Playfly Sports is a sports media, marketing and technology business centered around the team, league, brand and network. Believing in ‘Fandom as a Service’and focusing on a consultative, data-driven approach to REACH, ENGAGE, MONETIZE AND MEASURE FANDOM gives the company’s partners and brands a competitive advantage. Playfly connects more than 2,000 brand partners and over 100 sports properties and entities to approximately 85% of all U.S. sports fans. Through the proprietary platform, the business delivers scalable, data-oriented marketing, technology, and media solutions with capabilities including exclusive MMR management, sponsorship sales and activation, streaming, consulting, ticket/premium sales, all along with new revenue-driving platforms and technologies. Founded in September of 2020, Playfly Sports is now home to approximately 1,000 team members located across 43 U.S. states dedicated to maximizing the impact of highly passionate local sports fans. Follow Playfly Sports on social media @PlayflySports or visit www.playfly.com.
ABOUT THE NATIONAL FOOTBALL FOUNDATION & COLLEGE HALL OF FAME
Founded in 1947 with early leadership from General Douglas MacArthur, legendary Army coach Earl “Red” Blaik and immortal journalist Grantland Rice, The National Football Foundation & College Hall of Fame is a non-profit educational organization that runs programs designed to use the power of amateur football in developing scholarship, citizenship, and athletic achievement in young people. With 120 chapters in 47 states, NFF programs include the criteria, selection and induction of members of the College Football Hall of Fame; the Chick-fil-A College Football Hall of Fame in Atlanta; Future For Football; The William V. Campbell Trophy®; the NFF National Scholar-Athlete Class Presented by Fidelity Investments; the NFF National High School Academic Excellence Awards presented by the Rose Bowl Legacy Foundation & Hatchell Cup presented by the Original Bob’s Steak & Chop House; and a series of programs and initiatives to honor the legends of the past and inspire the leaders of the future. NFF corporate partners include Bruin Capital, Catapult, Delta Air Lines, Fidelity Investments, Hampshire Companies, Hanold Associates Executive Search, Jostens, Las Vegas Convention and Visitors Authority, New York Athletic Club, Pasadena Tournament of Roses and Sports Business Journal. Follow us on Facebook, Instagram and Twitter @NFFNetwork and learn more at footballfoundation.org.